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Outdoor Industry.org: Osprey Karves Out New Snowports Pack Line for Fall/Winter 2011 – January 14, 2011

Category Archives: Outdoor Industry Association

Outdoor Industry.org: Osprey Karves Out New Snowports Pack Line for Fall/Winter 2011 – January 14, 2011

February 1, 2011

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, is introducing a new line of snowplay packs for Fall/Winter 2011. The Karve Series offers sharp styling and practical utility for the rider seeking sidecountry adventure.

“At Osprey, we enjoy a variety of winter resort, sidecountry and backcountry riding options,” said Gareth Martins, marketing director of Osprey. “Karve represents the next generation of winter packs, designed with the sidecountry enthusiast in mind.”

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Outdoor Industry Association: Bradford Bates joins Osprey Packs as Director of Sales – January 12, 2011

January 20, 2011

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, has hired Bradford Bates as their new Director of Sales, effective immediately.

As Director of Sales, Bates is responsible for leading Osprey’s overall domestic sales strategy. He will directly manage the outdoor channel and work closely with Patrick Piller, Osprey’s bike sales manager in managing the IBD channel. Bates will focus much of his time looking to enhance the relationships already in place and continue to develop programs that support both the internal and external sales teams at Osprey.

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Outdoor Industry.org – Osprey Packs Carries Away Men’s Journal Magazine’s 
2010 Gear of the Year Award – December 21, 2010

January 6, 2011

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, has received Men’s Journal magazine’s 2010 Gear of the Year award for its Raptor 10 mountain biking hydration pack. It is featured in the current Gear of the Year special issue, available on newsstands now. Men’s Journal has a circulation of 700,000.

The Men’s Journal Gear of the Year award recognizes the top 25 pieces of gear for 2010 – the ones that are “innovators and game-changers….gear you don’t just want, but need.” In awarding it the 2010 Gear of the Year award, Men’s Journal gushed: “At 10 liters, the Osprey Raptor 10 fits everything you want for a long ride – food, tools, and a rain shell. Small touches make big differences: an ever useful bungee for locking down a helmet and a stiff-backed hydration bladder that made us wonder why nobody had come up with the idea before.”

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Outdoor Industry Association – Osprey Names Katie Koppenhafer and Chris Horton to Customer Service Team -December 15, 2010


December 24, 2010

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, today announced the addition of Katie Koppenhafer and Chris Horton to the Osprey customer service team.

“We are thrilled to welcome Chris and Katie to the Osprey team,” said Eric Triplett, Customer Service Manager at Osprey. “They both bring a wealth of experience in sales and consumer relations and possess a passion for Osprey and the outdoors that will serve them well in their new roles. They will be key players in servicing our end-user customer and Osprey retail dealer needs. We are very fortunate to have them both join the Osprey family.”

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Outdoor Industry Association – Osprey Packs Carries Away Men’s Journal Magazine’s 
2010 Gear of the Year Award – December 21, 2010

December 21, 2010

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, has received Men’s Journal magazine’s 2010 Gear of the Year award for its Raptor 10 mountain biking hydration pack. It is featured in the current Gear of the Year special issue, available on newsstands now. Men’s Journal has a circulation of 700,000.

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Outdoor Industry Association – Osprey Packs Promotes 
Courtney Hart to Marketing Coordinator – December 13, 2010

December 21, 2010

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, has announced the promotion of Courtney Hart to the position of Marketing Coordinator.

In her new role, Hart will be assisting the Osprey marketing department in all aspects of the company’s marketing, public relations, collateral and communications and events. She will also be involved in all other efforts dedicated to growing brand awareness and the promotion of the Osprey mission and strategy.

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Outdoor Industry Association – Osprey Sponsors Breast Cancer Fund’s 11th Annual Climb Against the Odds – May 6, 2010

May 28, 2010

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, has announced their sponsorship of the 2010 Climb Against the Odds, the Breast Cancer Fund’s annual mountaineering expedition for breast cancer prevention.

From June 13 to 19, 2010, a team of 26 women and men who have been touched by cancer will attempt to summit the 14,179-foot Mount Shasta, located in Northern California. As a corporate sponsor, Osprey outfits each team member with an Ariel (women’s) or Aether (men’s) backpack.

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Osprey on Best Places to Work List

April 27, 2010

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, today was named to Outside magazine’s third annual “Best Places to Work” list. Osprey was ranked number 12 out of 50 selected companies, and is one of only five companies to be chosen every year of the award. The full list and related story will be published in the May issue of Outside magazine, available on newsstands April 13, 2010.

Outside’s “Best Places to Work” list was compiled with the help of the Outdoor Industry Association (outdoorindustry.org) and Best Companies Group (bestcompaniesgroup.com). The year-long selection process began with an outreach effort that identified a wide range of non-profit and for-profit organizations with at least 15 employees working in the United States. Participating companies were then sent confidential employee-satisfaction surveys and employer-questionnaires to collect information about benefits, compensation, policies, job satisfaction, environmental initiatives, and community outreach programs. All of the results were analyzed by Best Companies Group experts, who selected the 50 companies that strive to enhance their employees’ enjoyment of active endeavors, and environmental and social involvement.

“Having happy, fulfilled employees with company paid time to get outdoors and give back to the community is just as important to us as having stellar products,” said Gareth Martins, Marketing Director of Osprey. “We try very hard to bring work-life balance into the workplace, and we’re honored to get this recognition once again from Outside.”

“These 50 companies come from a vast array of industries but they’re all following the same enlightened path,” said Michael Roberts, Executive Editor of Outside. “They’re successful businesses in a challenging economy precisely because they support a proper work-life balance. They know that benefits like on-site gyms and fitness classes, reimbursements for ski passes and sports racing fees, and support for community service efforts during work hours make their employees happier and thus more productive.”

There were several aspects to Osprey’s positive workplace culture that stood out among all the other applicants. Generous vacation time (three weeks for starting employees), a fitness program that includes paying employees to walk or bike to work and a floating “powder day” in winter are just the tip of the iceberg.

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Osprey Packs Issues 2009 Sustainability Report

April 27, 2010

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, just issued its 2009 Sustainability Report.

The six-page quarterly report outlines the independent pack manufacturer’s continuous efforts to explore sustainable and socially responsible solutions in manufacturing. The document also describes the company’s initiatives to support volunteerism, encourage the use of alternative transportation and green building practices, reduce carbon emissions, and fundraise and forge partnerships with environmental and SW Colorado-based non-profits.

“For the past 36 years, sustainability has been built into our packs, which are designed, manufactured and guaranteed to last a lifetime,” said Sam Mix, outdoor marketing manager of Osprey. “Beyond our product, Osprey is always pursuing new ways to make a positive impact in our community and protect the wild places our customers love to explore. This report offers a bird’s-eye view of these efforts and provides examples that show our commitment to sustainability.”

Here’s an overview of the highlights of the report:

Manufacturing

• The company continues to realistically explore solutions for incorporating reusable, recyclable and overall less impactful materials in its products, such as the ReSource series. These active everyday packs include the percentage of recycled materials in each style screened right on the pack.

• Osprey is constantly improving its supply chain to localize raw material sourcing, reduce waste and ship products in recyclable poly bags within recycled carton boxes.

• Being one of the few brands with a locally staffed office in Asia allows Osprey team members to inspect working conditions, advocate for fair wages, monitor fair labor practices, and understand and address any other concerns or issues.

Volunteerism

• The Osprey Volunteer Incentive Program allows team members eight hours of paid volunteer service per year. This translated to more than 200 hours in 2009.

• Working with Conservation Next, a program of the Conservation Alliance, Osprey helped execute and participated in a successful Backyard Collective Volunteer Event performing critical trail work and invasive plant removal in Eldorado Canyon State Park near Boulder, Colorado.

Transportation

• Osprey continually seeks out opportunities to decrease its carbon footprint, and has used the Sustainable Transportation Initiative to make significant reductions in emissions. This effort has produced over 4500 individual trips using carpooling, biking, and walking as alternatives to individual motorized trips.

Green Building

• The company continued their tree planting project lining the south side of Osprey headquarters in Cortez, Colorado, with deciduous trees. The trees provide cooling shade in the summer while allowing the sun’s warmth to enter the building in the winter.

• The Osprey in-house recycling program is the most comprehensive business-recycling program of its kind in southwest Colorado. The 2009 calendar year saw the addition of electronic waste and household batteries into an already sizable list of accepted recyclables.

Partnerships

• Osprey helps support Telluride’s mission to green their lifts by sponsoring green power for the Prospect Express (Lift 12).

• The Osprey Pro Deal Donation Program, which requires a $2 per transaction donation, raised more than $5,300 in 2009 for diverse, environmental non-profits including the Continental Divide Trail Alliance, the Appalachian Trail Conservancy, the Pacific Crest Trail Association and others.

• Osprey donates five percent of all proceeds from bi-annual community Local’s Sale events to select, local non-profit organizations. Osprey raised over $3,500 in 2009.

• 2009 marked Osprey’s debut as a national sponsor of The Wild and Scenic Environmental Film Festival, the largest environmental film festival in the United States.

“Osprey is committed to not only maintaining our current efforts, but seeking out new opportunities for long-term sustainability and community outreach,” said Gareth Martins, marketing director of Osprey.

Please read the full Outdoor Industry Association Article

Here is some other coverage…

Treehugger – Osprey’s 2009 Sustainability Report

SNEWS – Osprey’s 2009 Sustainability Report

A Green Living – Osprey’s 2009 Sustainability Report