OutdoorIndustry.org – Page 6 – Osprey Packs Press
Poco AG Safety Notice
OutdoorIndustry.org – Featuring Spring 2013 Backpack Collection – July 24, 2012

Category Archives: OutdoorIndustry.org

OutdoorIndustry.org – Featuring Spring 2013 Backpack Collection – July 24, 2012

July 24, 2012

For nearly four decades, Osprey has been a leader in design innovation creating backpacks unrivaled in their ability to comfortably carry gear. For Spring 2013, the company expands their line of custom fit packs with the introduction of the deluxe custom fit Xenith/Xena series, the value priced Volt/Viva, as well an update to the popular Aether/Ariel series.

“Ultimately, we believe that there is inherent value in experiencing the outdoors overnight, over weekend or over weeks – by putting a backpack on and walking into the woods,” said Gareth Martins, marketing director of Osprey. “Our hope is that the enhanced Spring 2013 backpack collection will bring many back to their roots as well as introduce a new generation to the wonder of the overnight outdoors.”

XENITH (Men’s) & XENA (Women’s) – deluxe, customized fit

For anyone carrying large loads on extended trips, load carrying ability and comfort are clearly the paramount concern. The new Xenith/Xena packs are designed with those requirements in mind.

The gender-specific packs include a more robust version of the proven LightWire™ peripheral frame suspension for optimal load transfer, while the all-new BioForm4 CM™ hipbelt and harness provide a supportive and highly customizable fit. This innovative new hipbelt technology builds on the Osprey reputation for outstanding fit and comfort. Specially trained staff at CM™ certified dealers will use an Osprey oven to custom mold the hipbelt for each individual customer to deliver a precise, personalized fit, superior comfort, load control and long-lasting support.

Organization and access are two more key elements to making life on the trail easier. These packs offer superb pocketing and multiple zip access points into the main compartment. Side zip access with zippers on each side of the pack provides quick access to gear in the main compartment. A curved path relieves stress on the zipper for smooth action and creates a generous opening while wide compression straps don’t interfere with entry.

The new hipbelt is equipped with pockets that provide secure storage for digital camera, GPS and snacks, making them easily accessible while hiking. Additionally, the dual compartment top pocket converts to a handy lumbar pack with a built-in belt.

Finally, Xenith/Xena feature a super-convenient new way to carry a reservoir. The external hydration sleeve in the backpanel simplifies refilling and protects the pack’s contents from spills.

Xenith is available in Mediterranean Blue and Graphite Grey:

• Xenith 105- $379

• Xenith 88- $349

• Xenith 75- $319

Xena is available in Ruby Red and Winter Sky Blue:

• Xena 85- $349

• Xena 70- $310

VOLT (Men’s) & VIVA (Women’s) – value-priced, quality carry pack

Sometimes the simplest answer is the best. That’s the thinking behind the all-new Volt/Viva series. These packs offer value-conscious users the chance to buy a quality pack that truly fits and carries well. Outfitted with all the essential features, but light on bells and whistles, these packs are all about ensuring a quality carry and an enjoyable experience in the backcountry.

Volt/Viva features easily adjustable torso length and the Fit-on-the-Fly™ hipbelt that extends up to three inches for customized fit. The LightWire peripheral frame is designed to effectively transfer weight to the hipbelt. An external hydration sleeve simplifies refilling while protecting pack contents from spills. The packs are equipped with plenty of storage including a floating top pocket that extends to accommodate overloads, a large stretch-mesh front pocket for quickly stashing extra gear as well as a wide-mouth access sleeping bag compartment with divider. Osprey’s unique Stow-on-the-Go™ trekking pole attachment that allows users to tuck away poles quickly without removing the pack completes the story.

Volt is available in Stellar Blue and Fern Green:

• Volt 75- $199

• Volt 60- $179

Viva is available in Plum Purple and Emerald Green:

• Viva 65- $199

• Viva 50- $179

In addition to the SS13 introduction of Xenith/Xena and Volt/Viva, Osprey is updating the bestselling Aether/Ariel. Known for its ability to be taken all over the world, the fourth generation of Aether/Ariel builds upon its reputation for combining clean design, custom fit and outstanding load carrying comfort. Upgrades include the new IsoForm4 CM™ hipbelt, for even better performance with heavy loads, and the new Airscape™ backpanel with smooth spacer mesh lumbar fabric. Amazingly, all this comes with no increase in weight. Available in: Aether 85 ($299), Aether 70 ($279), Aether 60 ($249) as well as Ariel 75 ($299), Ariel 65 ($279), Ariel 55 ($249).

Read Full Post
Download PDF

OutdoorIndustry.org – Osprey Marks Its Biggest Colorado Bike to Work Day – July 17, 2012

July 17, 2012

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear, announced its biggest Colorado Bike to Work event to date. On June 27th the Osprey team, based in Cortez, Colorado, had 91 percent participation in the bicycle awareness event. Forty-two of the potential forty-six employees biked or walked to work, with many departments recording 100 percent participation.

Biking and walking a total of 426 miles round trip, the Osprey employees saved 21 gallons of fuel and eliminated a total of 597 pounds of carbon from the Earth’s atmosphere.

Now in its seventeenth year, Colorado Bike to Work Day is aimed at getting people to leave their cars at home and bike to work. It is the highlight of Colorado Bike Month, which celebrates bicycling for transportation, fun and health. Osprey is a longtime participant in the Colorado Bike to Work challenge, having taken part since 2006.

“We’re thrilled with the results of our largest Colorado Bike to Work Day yet,” said Sam Mix, outdoor marketing manager at Osprey. “Our team is always excited to participate and this year was no exception. Of course a great ride or walk to work is reward enough, but we love to incentivize this event, and this year we were able to do so with tickets to Michael Franti, Grace Potter, Devotchkaa and Josh Ritter concerts. We’re so proud of the Osprey team, as they set an example for other business to incorporate healthy practices into the workplace.”

In an effort to continue the bike to work love, Osprey has also created the Osprey Commuter Pledge Challenge. The program encourages employees to find non-motorized transportation to and from work 19 more times prior to October 2012. With 32 employees already pledging to participate, the challenge could potentially save 405 gallons of fuel and eliminate 11,332 pounds of carbon from the Earth’s atmosphere.

Read Full Post
Download PDF

OutdoorIndustry.org – Osprey Sponsor MoveShake Film Series – June 6, 2012

June 6, 2012

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs, has announced its sponsorship of MoveShake, a new film series that focuses on individual “movers and shakers” of environmental and social change.

Presented by Osprey, along with Horny Toad and Clif Bar, these films explore the lives of several remarkable people who are following their passion to create positive change in the world, and chronicle the personal struggles and successes that come with their journey.

“This moving series shines a light on some extraordinary people who are truly making a difference in the world,” said Gareth Martins, marketing director of Osprey. “Osprey is proud to sponsor MoveShake and help raise awareness of their causes. We know the films will inspire everyone who watches them.”

The series will launch on Thursday, June 7, at 7 PM MDT, with the online screening of the first two films at www.moveshake.org. The films will be followed by a live chat with MoveShake director Allie Bombach and two of the series’ featured activists: Shannon Galpin, founder of Mountain2Mountain, and ocean activist Wallace J. Nichols.

The first MoveShake film features Shannon Galpin. A rape survivor and mother, she realized she couldnʼt just stand on the sidelines when it came to standing up for human rights. Working in Afghanistan, Shannon shares her story of connecting communities on both sides of the equation. Determined to combat apathy, Shannon uses her drive and passion to successfully create positive change for an issue that many assume is hopeless. A preview of the film is available at www.moveshake.org.

The June 7 series launch will also feature the story of Julio Solis. Julio is a sea turtle conservationist in Puerto San Carlos, Baja California, Mexico. In his youth, Julio poached of sea turtles until a life-changing mentor, Wallace J Nichols, shifted his perspective about his relationship with the ocean. Julio is now working to protect the sea turtles by running a nonprofit dedicated to preserving Magdalena Bayʼs natural resources. His story is one of perseverance and personal growth as he works to change the tide for the future of his community. This film originally premiered at the MountainFilm Festival in May 2012.

Read Full Post
Download PDF

OutdoorIndustry.org – Osprey Sponsors Breast Cancer Fund’s 13th Annual Climb Against the Odds – June 5, 2012

June 5, 2012

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs, has announced their sponsorship of the 2012 Climb Against the Odds, the Breast Cancer Fund’s annual mountaineering expedition for breast cancer prevention.

From June 17 to 23, 2012, a team of up to 27 women who have been touched by cancer will attempt to summit the 14,179-foot Mount Shasta, located in Northern California. As a corporate sponsor, Osprey outfits each team member with an Ariel 65 backpack.

The Breast Cancer Fund – now celebrating its twentieth year – has led 12 successful Climb Against the Odds mountaineering expeditions around the world, and through them has raised millions of dollars to support the organization’s groundbreaking work to eliminate the environmental causes of breast cancer. Monies raised through climber sponsorship directly support the organization’s work to translate the growing body of scientific evidence linking breast cancer and environmental exposures into public education and advocacy campaigns that protect health and reduce breast cancer risk.

Osprey is a long time supporter of the Climb Against the Odds; 2012 is the seventh year that the award-winning pack manufacturer has sponsored the event.  Joining this year’s expedition is Osprey Customer Service Representative Shannon Hahn, who has pledged to raise $10,000 through her climb.

“I felt compelled to support the Breast Cancer Fund’s mission to eliminate the environmental causes of breast cancer,” said Shannon. “From their groundbreaking work, I’ve learned that a precautionary approach to chemical exposure is essential to sound health. The organization works from the knowledge that breast cancer is not simply a personal tragedy, but also a public health priority.”

Shannon will be blogging about the expedition on the Osprey blog. To sponsor Shannon and the Breast Cancer Fund, supporters can go to her fundraising page.

“We’re proud to be sponsoring Climb Against the Odds once again, and supporting the important work of the Breast Cancer Fund,” said Gareth Martins, marketing director of Osprey. “We are excited that our own team member Shannon Hahn is joining this year’s expedition, and wish her and the rest of the inspiring team the best of luck in reaching the summit in June.”

Read Full Post
Download PDF

OutdoorIndustry.org – Featuring Jeff Busic as International Director for Osprey – March 29, 2012

March 29, 2012

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs, announced today that industry veteran Jeff Busic has rejoined the company as its new International Director, effective May 1. Busic returns to Osprey to fill this newly created position for the support and development of Osprey distributors around the world as part of the brand’s international growth strategy.

“Osprey and our international distributors are extremely excited to have Jeff return to Osprey in his new role of International Director,” said Tom Barney, CEO of Osprey Packs. “Jeff has the perfect background to help support and grow our current worldwide distribution and mature Osprey even further as an internationally leading trail, travel, cycling and ski pack brand.”

As International Director, Busic will lead all support and growth plans for Osprey’s 11 worldwide distributors, including distributor communication, international marketing, product development, market analysis, international trade shows and new market development. Busic’s extensive background in the outdoor industry with such companies as Ibex, Chaco and REI coupled with his successful sales history at Osprey make him uniquely qualified for his new position.

“I am thrilled to be returning to Osprey,” said Busic. “I missed the pack business and building upon the strong international presence that Osprey already enjoys worldwide will be a fascinating challenge. I feel right at home.”

Read Full Post

OutdoorIndustry.org – Featuring Renowned Climber Beth Rodden for Osprey – March 26, 2012

March 26, 2012

Osprey Packs, Inc., a leader in creating top-quality, high-performance, innovative packs, announced today the addition of renowned climber Beth Rodden to its roster of 2012 sponsored athletes.

“Osprey is proud to welcome a person of Beth’s caliber and accomplishments to the Osprey family of athletes,” said Gareth Martins, director of marketing for Osprey Packs. “She is a truly exceptional climber and human being and we look forward to utilizing her skills as an athletic ambassador and working with her in 2012 and beyond.”

One of the most accomplished female climbers in the world, Beth has free climbed three routes on El Capitan, more than any other woman. She has also established some of the hardest traditional climbs and sport climbs in the world by a woman, including free climbing the Nose on Yosemite’s El Capitan and the first ascent of Yosemite’s Meltdown. She was the youngest woman to climb a 5.14a, and is one of the only women in the world to have red-pointed a 5.14c/8c traditional climb.

Over the past few years Beth has become very involved with clinics and working with young climbers across the country. Climbing has been her passion since childhood and she loves sharing that with young climbers today, and working to develop their skills and enthusiasm into good stewards for the sport.

Read Full Post