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BicycleRetailer.com – Osprey Adds Two Bike Reps – February 27, 2012

February 27, 2012

Osprey Packs, Inc., has added two new bike sales reps to its team.

Jacob Jacques will take over the Michigan and Northern Ohio regions and Michael Lax will cover Texas, Oklahoma, Arkansas and Louisiana.

Osprey created a separate sales team to service the IBD channel in the summer of 2010 as part of the brand’s growth strategy for the newly introduced bike, commute and Hydraulics hydration collections.

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SNewsNet.com – Featuring Erik Hamerschlag, Product Manager at Osprey – February 24, 2012

February 24, 2012

Erik Hamerschlag, product manager at Osprey, said his company spends a lot of time looking at color, because it’s an important business decision. “It’s not a scientific thing and it’s not pure art either,” Hamerschlag said. “There are business concerns about risky/fun colors versus safe/salable colors and open questions about what particular users are looking for.”

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SnowShoeMag.com – Featuring Osprey FW 12 at Outdoor Retailer Winter Market – January 23, 2012

January 23, 2012

Osprey’s focus this coming year is to reintroduce their travel line which features clean lines and their trademark organization options. They also lightened up their Kestrel pack, which reigns supreme in the realm of ‘quiver of one pack’ in your hall closet.

Additionally, Osprey is rolling out a few new options including a series called Synchro. This pack will give ventilation across the back in the form of a hydration pack. A simple hip belt will keep it in place. Seems Osprey had the bike commuter in mind when they created the Synchro. They will be introducing the Carve, their next foray into a backcountry ski pack. It will come in three torso sizing options and include an insulated hydration sleeve, an external carry of the shovel handle with probe while the shovel blade gets stored inside, a diagonal ski carry, and Osprey’s signature organization. http://www.ospreypacks.com/.

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