Since National Park Week began last weekend, the industry has been abuzz with exciting youth engagement announcements, news of record numbers in parks, and Secretary Jewell’s declaration on the importance of measuring the outdoor economy. The crown jewel of the weeklong public lands celebration? Earth Day.
As an industry that relies so heavily on the health of our planet, our community goes all out on Earth Day. From Gore-Tex’s declaration of love for Mother Earth to Osprey inviting consumers to become outdoor advocates, brands found many ways to show their appreciation for Earth and its natural spaces.