Sweden: “No Ridiculous Car Trips” – Osprey Packs Experience
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Sweden: “No Ridiculous Car Trips”

Every Wednesday on Ditch Your Car we’ll be bringing you just another reason to spend more time on two wheels. Be it a photo, a statistic or an inspirational video, we want to keep reminding you about why riding is great!

Props to Malmö, Sweden for this great campaign — simply titled No Ridiculous Car Trips — which is attempting to get people to switch their cars for bikes for all trips under 5 kilometers.

How many trips a week could you make by bike instead of car?

Via Grist.